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Sales: Action is the key

Working with so many SME’s, one of the most frequent questions I get asked is ‘How do I

improve lead generation and sales?’ Cue last week, I decided to take myself off to the

National Sales Conference 2019 for a little personal development.


Action Clap board with mountain background

For two days along with hundreds of other delegates from companies like FedEx, Premier Inn, Siemens, Yell, Samsung, and Barclay Card (to name just a handful), I immersed myself in the enterprising world of sales.


It was great, I’d definitely recommend going.  I’ve written up the most interesting point, so

email me if you want a copy of my notes.


Over the 25 speakers, there were two consistent messages; one was about mindset, the other systems and process. Presentation titles such as ‘Unashamedly Superhuman’, ‘Unlocking star Performance’ and ‘Be the best you can be’ all outlined different ways of improving your results by conquering your mindset or self-talk. Getting rid of that negative little voice in the head that tells you ‘you can’t do it’, the little devil on your shoulder that points out all the reasons not to do something and ways to get over the limiting beliefs we all hold.


Others such as ‘Healthy Obsession’, ‘Easy Lovely Sales’, and ‘The SUCCESS code’ all talked about developing your sales activity into a system or process. Repeating the same actions for each prospect/lead, refining it and continually improving your numbers.


At the end of the two days, I was pumped. I had loads of ideas for my clients and (if you can believe it) I was more inspired than normal with a more positive mindset. The key now; ACTION.


ACTION is everything, you can be inspired by any person, presentation, film or book, but if you don’t do something about that inspiration it’s just been a good meeting, presentation, film, or book.


All you have do is ‘something’!


Larry Winget said it best at the conference when he said “It’s simple…ACTION IS THE KEY.

We all know what it takes to be successful; be a good person, do good work and stick to it.”


(Check out Larry’s website – he’s a very interesting and straight talking American with loads to say).


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